14 Oct
I got this article from rankforsale.com ^^ Enjoy
Question number one:
Please help! My website has been banned! I cannot find it anywhere in Google or even in AltaVista for that matter. Since 3 years now, I have been following all the great advice you give in your newsletter and on your website. I’ve always been number 3 or 4 on the first SERP of Google, but now I just cannot find my site anywhere! What should I do?
Under normal circumstances, sites don’t “fall off a cliff” like yours seem to have. Is it possible you may have done some “important experiments” or installed some new or unproven technology on your site recently? For any search engine to ban altogether a whole website takes some serious actions on the part of the webmaster or the site owner. I have seen many sites in the past (and still do) that get penalized for a month or two. But, to get banned altogether seems a bit exaggerated, although anything is possible.
My first suggestion to you would be to write a friendly email to Google explaining in detail what has happened and telling them “everything” they need to know, even if there “are” certain things you have done which you know you shouldn’t have. The great people at Google are also humans just as the rest of us and they know that sometimes, site owners will run into trouble, either by lack of proper knowledge or, as is sometimes the case, there could have been a few violations or abuses in their Terms of Use policies.
I still get a lot of assignments for websites that some of our “competitors” have, let’s politely say “abused”, and these sites were penalized for a month or two. Things like “invisible text” (you’d think that after all these years they would know better, but apparently not). The first thing I always do in cases like that is: first I look for anything that could have been in violation with any search engine, and then I correct it with the right and accepted procedures, and I always follow every step “by the book”. Once I have rectified and corrected all there was to be corrected, normally, after a 30 to 60 day period, these sites usually re-appear in the Google database and all the others for that matter.
To help speed-up things a bit, once I am finished with the “damage control” and once all “fires are extinguished”, I will write a friendly email to Google explaining them the Before / After scenario and tell them everything I know and normally, things get fixed afterwards. It may take 3 to 4 weeks, sometimes a bit more, but what is important is that the site gets back in the index and it usually does on most times. Always be frank and upfront when dealing with the major search engines and you should do pretty well.
Question number two:
Is search engine optimization writing all we need to rank well in Google and the other major engines?
The right answer to that is no. Search engine optimization (SEO) and search engine marketing is a science as well as an art. Additionally, it has to be an ongoing, continual effort. Search engine writing constitutes about 65 percent of your successful Internet marketing campaign. The other 35 percent depends on your actual site structure, quality inbound links, the keywords and key phrases used in your site and, generally speaking, the programming of the whole web site.
Always remember that if the search engines cannot spider (crawl) your site, your company cannot benefit from any improvements or modifications done to the site. Technology-related problems which could be caused by inefficient HTML coding, sites done using Flash technology or sites that make heavy use of graphics but almost no content must be carefully addressed before writing begins.
Worthy of consideration are reciprocal link exchange programs with other quality sites that are on topic is another powerful complement to increase your Page Rank and priority positioning in the major search engines.
Question number three:
I have been told that if we implement site tracking, measuring and analysis, it would help us. Is that true and if it is, how would it help us achieve better rankings?
Any effective search engine marketing campaign requires search engine-friendly, third party results tracking. Your company or business will instantly get the right information as to how long visitors stay on each page of your site, where they have been and where they are going in terms of their surfing habits, and if they are actual repeat visitors or customers. It is even possible to track all this information through to an eventual sale, effectively making your whole marketing analysis a real closed-loop verifying system.
I have written a lot in the past on how to successfully make a website that will convert well. There will be more SEO articles I will write in the coming few months that will also deal on this important conversion topic.
Question number four:
I have a pretty good idea of how my prospective customers search to find the products and services that my company offers, so why should I search my company’s keywords and key phrases?
11 Oct
I get this article from rankforsales.com ^^ And hope it useful. Its old article but I think its still suitable
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Most likely, you have probably used a Web search engine such as Google, Yahoo, AltaVista or MSN to find specific information on the Internet. Did you ever stop and wonder how exactly do search engines find that information?
I will explain that and more in this section. In so doing, you will begin to discover how to efficiently structure your web site to obtain maximum brand strength, utilizing the power of today’s modern search engines.
First, let’s eliminate the myths
It’s a very common misconception that when a user enters a query into any search engine, it interrogates the Web to find pages that match the query. That is NOT how it works at all. Instead, the search engine looks at its own copy of the Web. Every search engine actually creates its own version of the Internet. This version is called an “index”.
The size of a search engine’s index varies from search engine to search engine, but it is always much smaller than the Web as a whole. For example, as of February 28, 2004, it is currently estimated that the whole Web presently consists of approximately 15 to 20 billion pages, whereas Google, which has the largest search engine index, has approximately 6 billion pages in it’s index.
In fact, as late as October 2003, Google had only about 3.3 billion pages in its index, according to information available on its homepage at that time.
The search engine builds a list of pages to add to its index using a special piece of software known as a crawler or spider. The spider crawls across the Web, adding pages it visits to the list of pages to its index.
The spider is capable of reading text on a Web page and finding links to other pages to visit. In this fashion, the spider travels all across the Web, constantly finding new or modified pages to add or update to its current index.
Some time after a page has been “spidered” (visited by a crawler), the search engine’s software effectively adds a copy of new or altered pages to the search engine’s index. When a user enters a query into a search engine, the search engine’s software searches its index to find the pages matching the search query.
It then sorts those pages into a specific ranking order. Each search engine uses its own search algorithm to find and rank pages, but most base their technology on the frequency and location of the search term on the page.
Apart from Google’s Page Rank™ algorithm, engineers at Google have also developed the Hilltop™ algo, which is even more sophisticated.
The Hilltop algorithm determines the relevance and importance of a specific web page, determined by the search query or keyword used in the search box. In its basic, simplest form, instead of relying only on the PageRank™ value to find “authoritative pages”, it would be more useful if that “PR value” (PageRank™ value) would be more relevant by the topic or subject of that same page. Hilltop does that, plus a bit more.
Three important reminders related to SEO
This, as briefly as it sounds, is how search engines actually work. With that minimal knowledge and a little thought, and with the subject of search engine optimization in mind, you can reach the following three conclusions:
6 Oct
Aku kena tag dr kak Sani ^^ Tapi tagnya kali ini kayaknya berguna banget buat kamu yang mau naikin traffc dan SEO di web kamu. Intinya, makin banyak artikel kamu di link orang, makin tinggi artikel itu akan nangkring di atas google dan search engine lainnya.
So.. gimana caranya?
Kalau pusing, aku coba jelasin pake bahasa Indonesia
1. Copy MULAI dari START TAG, sampe END TAG.
2. Trus, 3 artikel terbaik yang ada di blog kk-kk sekalian, mohon ditulis di paling bawah.
3. kalau udah di post, tolong lapor Shirei
4. Shirei akan tambahin link kk di bawah Shirei.
Kita blog kita bs nge link kebanyak orang . Mau coba?
Aku Ngetag
Maaf lahir bathin kalau ga suka yah Kan lebaran ^^
1. kak Eagle
2. kak Agaz
3. kak Ichal
4. kak tatsuo
5. Irel san
Kalau kamu ga di tag tapi mau ikutan, bilang Shirei ajah. Nanti aku tambah juga list article kamu ^^
Btw skalian mau bilang kalau aku MAU MUDIIIIIK 2 minggu. Jadi maybe bakal jrg blogwalking and update. harap maklum yah
Start tag
This is based on the SEO theory that links to posts inside your blog are more important than links to your home page. I have selected three posts I want to promote along with my site’s name.
You will do the same thing. Keep it simple and spread our good work around to both share and build some ratings! Pick three posts that you feel are your best or those you simply want to promote. Your site name is listed with your 3 selected posts beneath.
Once you have your post up: Add the sites and post links of the folks you tagged onto your post. Try to add the site and post links to anyone involved to maximize the effectiveness. Tag a minimum of 5 people!
Try your best not to double tag people so it will spread better! Please actually read the posts from everyone so you can see some really good work from our beloved blogging friends! Make your title a little different from mine to avoid repetitive titles. Please try maintaining some friendly updates to your post too.
Revellian dot com
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Love In Disarray
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Mariuca’s Perfume Gallery
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Speedcat’s Death Ride into Terror!
The Boy Inside All Men
5 Oct
7 Marketing Mistakes to Avoid when Promoting your Business
Last 2 post, I promoting my friends business. But today, I accept this tips. And wow… I think its nice tips. Maybe if I have y own business I’ll use this technique ^^
So enjoy the article
Many people rush into business thinking it will be easy to run, but very soon they realize that it is not as easy as it looks. A successful business is a finely tuned machine. In order to keep your business running smoothly it is important to avoid making mistakes.
Here are the 7 most common mistakes to avoid:
1. Not having clear objectives:
Many business people start a business without clear objectives. They fail to set realistic goals for their marketing and consequently set themselves up for failure. It is important to make a list of goals and objectives based on a quarterly time line. If you do not have company goals and objectives you are like a car driving without a road map. Make sure all employees are briefed on company objectives. When your employees are not properly prepared you will not be able to achieve company objectives.
2. Neglecting to analyze your potential customers
Neglecting to analyze your potential customers is a dangerous mistake. It can lead to many problems. When you do not analyze your customers wants and needs you do not know what products and services to develop for them. This will lead to targeting the wrong market and neglecting to understand your own niche market. It is important for any business to do their marketing analysis so that you can target your market and maximize your sales.
3. Not testing:
By not testing your sales copy and places you advertise with split testing your advertising, you will be losing sales. Split testing is simple to do but many businesses fail to do this. This results in a lot of wasted time and effort. If you do not test your ad copy and marketing promotions you will not have a proper idea of the ads and promotions that are pulling and what is not working. It is simple to do by placing 2 ads for the same product in a publication or website etc. You can then see which one is performing the best.
4. Not budgeting:
Budgeting is extremely important in business. Your business should never run out of money. This is especially true with your marketing and advertising ventures. It is important to have a monthly or quarterly budget for your marketing. Within that budget put aside money for each promotion you will be doing. Start small, test and then build on successes. This will allow you to always stay solvent and have enough for promotions.
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